Rencently, I made a visit to one of my favorite shops to pick up some thirst quencher. Not always sasisfied with my home remedies, i like to see whats out there. I noticed a new guy on the shelf and imagined it sitting among the rest of the collection in my home. As I reached for the package, something caught my eye, $18.99! I retracted my hand swiftly as if i had just touched a hot stove.
Now, Im not a cheap skate and will gladly pay premium prices for premium product. Sometimes I will even make a purchase of near that dollar amount for a 750 bottle. This time the sticker shock clashed hard with my wallet and I left that package to become someone else’s addition to their collection. I am not saying this product doesnt deserve the price its fetching. After all, I dont know the costs to brew or limited availablity and so on, BUT Im also not posting this to justify the price hack either. I leave that to you and your philosphy. I just beg the question, When and Where do YOU draw the line?